Websites
The foundation of bolstering brand recognition, communicating professionalism, and operating in a digital market.
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Static web presence is an antiquated concept.
With an estimated 95% of all business being done via eCommerce by 2040, for a website to be competitive in the market today, simply having web presence is no longer enough. Your website needs to be a living entity, evolving and adapting to market trends, customer demands, and visitor behavior.
Your business is not too small:
it's in global competition.
Customer behavior trends towards the purchasing experience that is most convenient for them. Gone are the days of customers choosing between local brick-and-mortar stores; they have options extending the world over. If your website doesn't perpetually improve and offer the best experience, you will lose customers to your competition.
Who does this for your current website?
- Banners
- Hero Slides
- Images
- Elements
- Embedding
- Landing Pages
- Pricing Updates
- Home Page
- Staff Page
- Careers Page
- Blog Pages
- About / Contact Page
- Resources Page
- Chat
- eCommerce Store
- Domain Management
- Hosting
- Site Owner Editing
- HTML Customizations
- Reviews / Testimonials
- Inbound / Outbound Links
- Page / Menu Organization
- Performance Analytics
- Adaptive Display Design
- Search Engine Optimization
- Software Updates
- Troubleshooting
- Integrations
- Workflow Processes
- Automations
Surely you aren't trying to do all this yourself, right?
And that is just the beginning. Click the "View All" tab to see the full list of website options, as well as a brief description of each feature.
The Perfect Plan For You
Website base options, as relevant, can include:
Images, Copy, Banners, Hero Slides, Creative Assets, and Content:
Adhere to brand, design, quality, and resolution standards
Stay current
Periodic freshen up, updates, replacement
Repurpose
Integration with stock image repositories for royalty-free use
Landing Pages:
Add as necessary for specific campaigns, promotions, and contests
Install remarketing code
Create CTA processes
Product/Service Pricing:
Update changes and additions
Associate price lists and price books
Elements:
Setup, add, remove, and update videos, webforms, CTA buttons, blogs, podcasts, and FAQs as necessary
Embedding:
Adding embedded elements as required
Videos
Call-to-Action (CTA) buttons
Google Maps
Widgets, plug-ins, extensions
Chat tool
Business Hours:
Post changes to normal hours of operation
Publish notices of modified hours or closures due to holidays
Home Page:
Post important, urgent, and special announcements, messages, and promotions
Staff Page:
Add new team members
Delete former team members
Update contact information
Update photos
Update position and title changes
Modify biographies as required
Careers Page:
Add new employment postings
Delete postings for filled positions
Create, trigger, and maintain application submission processes
Blog:
Post content
Schedule publishing
Add relevant imagery
Generate tags, keywords, and optimize for SEO
About and Contact Pages:
Update changes in general information as necessary
Update contact information
Resources Page:
Add, update, maintain content
User Terms & Conditions and Privacy Policies:
Update as necessary
Links, Pages, and Menus:
Clean up
Remove elements that are antiquated and no longer relevant
Sort and reorganize to simplify site navigation and support conversion goals
Reviews, Ratings, Testimonials:
Add to appropriate pages to reinforce credibility
Sort by relevance, usefulness, and date
Performance Analytics:
Generate monthly reports regarding traffic, visitor behavior, and conversions
Search Engine Optimization (SEO):
Meta details (title, keywords, description)/HTML tags management
Sitemap .xml file generation
Robots Text (robots.txt) management
Google Analytics tracking ID association
301 Redirects
Adaptive Display Design:
Ensure pages optimized for display on desktops, laptops, tablets, and mobile devices
Troubleshooting:
Ensure site running as intended and resolve functional problems
Optimize page loading times
Repair or remove dead links
Minimize downtime, investigate outages, and restore operation
Provide timely user support
HTML:
Format corrections and modifications
Development and specialized customization
Site Owner Editing:
Access to self-serve page editor, settings, and publishing
Site contributor management
Software Upgrades:
Continuous improvement of site software
Ongoing feature rollout
Internet protocol upgrades and obsolescence protection
Future-proofing
Hosting:
Storage of site contents
Publish updates immediately
Reliable, powerful, and fast servers
Ensure data security and encryption
SSL/TLS certification
Browser-friendly
Search engine-friendly
Global Internet protocol and legislation compliance
Domain:
Procurement of brand-friendly custom domain
Automatic renewal and preservation
White labeling-enabled features
DNS settings and records management
Customizable email addresses, aliases, and groups included
Matching email suffixes
MX, SPF, DKIM, and DMARC configuration
SMTP transactional ("SPAM-proofing") options
Website expansion options, as relevant, can include:
Chat:
Setup
Live agent and chatbot scheduling
Lead routing and dispatch rules
Knowledge base expansion
Canned responses expansion
Articles and resources expansion
Business terms expansion
FAQs expansion
UAQ management
Small talk expansion
Chatbot programming and function expansion
Report generation
Workflow creation and improvement triggered by chat
Integrations:
Setup, implement, and maintain
CRM
Accounting
Inventory
Payment gateway
Appointment Bookings
Email Campaigns
SalesIQ traffic and visitor management
Support Desk and ticket management
PageSense performance analytics and improvement strategy management
API execution
Portals:
Setup for customers, vendors, and staff
Group sorting and tier management
Page access rules, organization, and management
Workflow creation and management based on portal user inputs
Dynamic Content:
Program logic into site to "change" content based on user
Automatically grant and restrict access to information and resources
Workflow Processes and Automation:
Design workflows triggered via website visitor inputs
Develop blueprints
Streamline business operations
Create automations
Generate notifications
Dispatch leads
Generate reports
Focus Group Refinement:
Assemble, moderate, and administer panel
Summarize and analyze feedback
Implement improvement strategy and associated changes to site
eCommerce:
Store setup
Inventory management
Product images management
Product description management
Attributes setup
Variants setup
Coupons management
Product suggestions and bundles
Shipping integration
Payment gateway integration
STANDARD
$249USD
/month
Includes
✔ Fresh Website Build✔ Hosting
✔ Website Editing Software
✔ Website Evaluation
✔ Domain Assessment & Procurement
✔ Ongoing New Page Creation✔ Annual SEO Evaluation✔ Ongoing Page Updates
✔ Annual SEO Update
✔ Adaptive Display Design
✔ Troubleshooting Support✔ Software Upgrades
Domain assessment & procurement includes an evaluation of current domain and, if required, procurement of brand-friendly custom domains. Domain and hosting also includes automatic renewal and preservation, storage of site contents, an immediate site update publication feature, reliable, fast, and powerful servers, data security and encyption, and Global Internet Protocol compliance. Website editing software includes 1 user login for self-serve page editor, settings manager, and publishing options. Additional licenses and site contributor management available at an additional cost. Website evaluation includes an analysis of current website to determine effective or ineffective elements, color schemes, required features, etc. Fresh website build includes up to 10 pages as a base. Ongoing new page creation, including landing pages, add-ons, blog pages, or new products or services, includes up to 3 pages per month. Includes 3 301 Redirect link setups per month. Existing page updates, including banners, images, copy, business hours, hero slides, product/service pricing, or other existing page updates includes up to 3 page updates per month. Search engine optimization (SEO) includes initial SEO key word optimization, meta detail and HTML tag management, robots.txt management, and annual evaluation plus update for all pages (including any new pages added since the last evaluation). Adaptive display design includes management and page adjustment for display on desktops, laptops, tablets, and mobile devices. Troubleshooting support includes timely user support, optimization of page loading times, repairing or removing dead links, minimization of downtime, outage investigation, and operation restoration. Minimum 1-year subscription commitment.
DELUXE
$549USD
/month
Includes everything in STANDARD, plus
✔ Additional Page Creations & Updates✔ Site Contributor Management
✔ Semi-Annual SEO Evaluation
✔ Semi-Annual SEO Update
✔ Performance Analytics
✔ Custom HTML Code✔ Career Page Management✔ Element Embedding
✔ Resources Page Management
✔ Terms, Conditions, & Privacy Policy
✔ Scheduled Automatic Clean-Ups✔ Review, Rating, & Testimonial Support
Website editing software includes 2 user logins for self-serve page editor, settings manager, and publishing options. Additional licenses available at an additional cost. Site contributor management includes enabling, managing, and disabling contractor-only access to site as required by client. Fresh website build includes up to 20 pages as a base. Ongoing new page creation, including landing pages, add-ons, blog pages, or new products or services, includes up to 6 pages per month. Includes 6 301 Redirect link setups per month. Existing page updates, including banners, images, copy, business hours, hero slides, product/service pricing, or other element updates includes up to 6 page updates per month. Search engine optimization (SEO) includes initial SEO key word optimization, meta detail and HTML tag management, robots.txt management, Google Analytics tracking ID association, sitemap .xml file generation, and semi-annual evaluation plus update for all pages (including any new pages added since the last evaluation). Hosting includes SSL/TLS certification. Domain includes white-label enabled features, DNS settings and records management, matching and domain specific email suffixes, MX, SPF, DKIM, and DMARC configuration, and SMTP transactional options. Performance Analytics include monthly traffic reports, heatmapping and scroll mapping reports, and bounce rate. Custom HTML code includes specialized formatting corrections and modifications, and specialized element development, and includes up to 3 HTML special requests per month. Element embedding includes calls-to-action, videos, podcasts, Google Maps, widgets, plug-ins, and extensions, and can be requested with any new page creation or existing page update. Resources and Career Page management includes adding, updating, and removing content and postings up to 10 times per page per month. Scheduled automatic clean-ups include quarterly evaluation of pages, traffic, and links, and reporting on current web organization, plus self-serve element adjustment and clean-up. Terms, Conditions, and Privacy Policy page includes unlimited updates. Review, Rating, and Testimonial Support includes updating pages with new reviews, up to 30 reviews, ratings, or testimonials per month. Minimum 1-year subscription commitment.
PREMIUM
$2349USD
/month
Includes everything in DELUXE, plus
✔ eCommerce Store Capabilities✔ Inventory Software Integrations
✔ Payment Gateway Setup
✔ Chatbot Setup
✔ Agent Chat Setup
✔ Knowledge Base Setup & Updates✔ Customer Portal Management✔ Custom Workflow Setup & Updates
✔ Dynamic Content
✔ Automations Setup & Updates
✔ Focus Group Refinements✔ Monthly SEO Evaluation & Updates
eCommerce site setup includes store setup, inventory setup, product set-up (including product images, descriptions, attributes, variants, shipping, and bundles), payment gateway integration, and initial coupon setup. Software integrations includes setup and maintenance of CRM, Accounting, Inventory, Appointment Bookings, SalesIQ traffic and visitor management, PageSense, and APIs. Chat setup includes chatbot and live agent chat setup (including training of your staff on how to use live agent software), lead routing and dispatch rules, knowledge base creation and update, canned responses expansion, FAQs expansion, chat workflow creation and improvement, and chat analytic reports. Customer Portal management includes setup for customers, vendors, and staff, group sorting and tier management, page access rules, and portal user workflow creation and management. Workflow processes and automations includes design and refinement of workflows triggered via website visitor inputs, blueprint design, automation streamline creations, and lead and visitor notification and dispatch. Focus Group refinement includes assembling, moderating, and administering a panel, summarizing and analyzing feedback, and implementing feedback improvements for 1 client-selected webpage per month. Website editing software includes 3 user logins for self-serve page editor, settings manager, eCommerce products/services management, and publishing options. Additional licenses available at an additional cost. Fresh website build, including eCommerce site setup, includes unlimited pages as a base. Ongoing new page creation, including landing pages, add-ons, blog pages, or new products or services, includes up to 10 pages per month. Includes 10 301 Redirect link setups per month. Existing page updates, including banners, images, copy, business hours, hero slides, product/service pricing, sales, coupons, or other element updates includes up to 20 page updates per month. Performance Analytics include monthly traffic reports, heatmapping, attention mapping, and scroll mapping reports, bounce rate, AB Testing capabilities, engagement, conversion, and element performance reports, and agent and chatbot performance metrics (if relevant). Custom HTML code includes specialized formatting corrections and modifications, and specialized element development, and includes up to 10 HTML special requests per month. Resources and Career Page management includes adding, updating, and removing content and postings up to 30 times per page per month. Review, Rating, and Testimonial Support includes updating pages with new reviews, up to 100 reviews, ratings, or testimonials per month. Minimum 1-year subscription commitment.
Website Add-Ons
Sometimes, a website needs just that little bit extra; perhaps you are in an extremely competitive industry wherein every advantage is crucial, or perhaps advanced websites are the norm. No matter the case, BMI offers those 'extra sprinkles' to bring your website to the next level. Below are add-ons available for any size website, big or small.
Professional Photography & Videography
- Whether it is to showcase your restaurant's stunning food in amazing detail, to capture high-res images of your automotive stock for display in a virtual showroom, or aerial drone footage of your storefront for the homepage, BMI can coordinate the best local photographers to come work their magic for you.
- More than just Review, Rating, & Testimony Support, the Review Management add-on actively seeks out customer feedback for display on your website, and responds to feedback on other sites. Building third-party credibility is one of the best ways to establish a trustworthy brand, and Review Management makes the collection and addition of them to the website a breeze.
- Lending itself to credibility, professionalism, and an increase to SEO, setting up and managing a company's Google profile goes hand-in-hand with website management. From managing the location on Google Maps, ensuring hours of operation on Google are up-to-date, adding photos and videos, and even getting 360º Inside Photos so people can virtually tour your store right on Google, BMI's Google My Business Management puts the power of Google's tools to work for you.
Your website cannot be stagnant: built once, made live, and left alone. It must grow, adapt, and change in response to the market. Our President reviews best practices for websites, including the importance of keeping things up to date and fresh, why static web presence doesn't cut it anymore, and the critical characteristics of any website.
